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Privacy Policy

Last updated: 28 March 2026

Strikely Golf ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website (https://strikelyperformancegolf.com) or make a purchase. We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

Information you provide directly:

  • Order information: Name, email address, shipping address, billing address, phone number, and payment details when you place an order.
  • Account information: Name and email address if you create an account.
  • Contact information: Name, email address, and any message content when you contact us through our contact form.
  • Marketing information: Email address when you subscribe to our newsletter or marketing communications.

Information collected automatically:

  • Device and browsing data: IP address, browser type, operating system, referring URLs, pages visited, and time spent on pages.
  • Cookies and similar technologies: We use cookies to improve your browsing experience, analyse website traffic, and support marketing. See Section 6 for details.

2. How We Use Your Information

We use your personal data for the following purposes:

  • Fulfilling orders: Processing payments, shipping products, and sending order confirmations and updates.
  • Customer support: Responding to enquiries, handling returns, and processing warranty claims.
  • Marketing: Sending promotional emails about products, offers, and updates (only with your consent). You can unsubscribe at any time.
  • Website improvement: Analysing browsing behaviour to improve site performance, user experience, and product offerings.
  • Legal compliance: Meeting our legal and regulatory obligations, including tax and accounting requirements.

3. Legal Basis for Processing

Under the UK GDPR, we process your personal data on the following legal bases:

  • Contract: Processing necessary to fulfil your order and provide our services.
  • Consent: Marketing communications and non-essential cookies (you may withdraw consent at any time).
  • Legitimate interest: Website analytics, fraud prevention, and improving our products and services.
  • Legal obligation: Tax records and regulatory compliance.

4. Sharing Your Information

We do not sell your personal data. We share information only with the following third parties as necessary:

  • Shopify: Our e-commerce platform, which processes orders and payments on our behalf.
  • Shipping carriers: To deliver your orders.
  • Payment processors: To securely process transactions (e.g., Stripe via Shopify Payments).
  • Analytics providers: Such as Google Analytics, to help us understand website usage (data is anonymised where possible).
  • Email marketing platforms: To send marketing communications you have opted into.

All third parties are required to handle your data in accordance with applicable data protection laws.

5. Data Retention

  • Order data: Retained for 6 years to comply with UK tax and accounting requirements.
  • Marketing data: Retained until you unsubscribe or request deletion.
  • Analytics data: Retained in anonymised form for up to 26 months.
  • Contact form submissions: Retained for up to 12 months unless related to an ongoing enquiry.

6. Cookies

Our website uses cookies to:

  • Keep your shopping cart active during your session.
  • Remember your preferences.
  • Analyse website traffic and performance.
  • Support targeted advertising (with your consent).

You can manage cookie preferences through your browser settings. Disabling certain cookies may affect website functionality.

7. Your Rights

Under the UK GDPR, you have the following rights:

  • Access: Request a copy of the personal data we hold about you.
  • Rectification: Request correction of inaccurate or incomplete data.
  • Erasure: Request deletion of your personal data (subject to legal retention requirements).
  • Restriction: Request that we limit how we use your data.
  • Portability: Request your data in a structured, machine-readable format.
  • Objection: Object to processing based on legitimate interest or for direct marketing purposes.
  • Withdraw consent: Where processing is based on consent, you may withdraw it at any time.

To exercise any of these rights, please contact us via our contact page. We will respond within 30 days.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data, including:

  • SSL encryption across the entire website.
  • Secure payment processing through Shopify Payments (PCI DSS compliant).
  • Restricted access to personal data on a need-to-know basis.

While we take every reasonable precaution, no method of transmission over the internet is completely secure. We cannot guarantee absolute security.

9. International Transfers

Some of our third-party providers (e.g., Shopify, Google) may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions, in compliance with the UK GDPR.

10. Children's Privacy

Our website is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this page periodically.

12. Contact & Complaints

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us via our contact page.

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):